Task Flow Mickael Rutembya · Flow Atlas

Decision Profiles

/engagement/audiences/

Atomic steps for a visitor matching their role and priority tension to a before/after transformation avatar.

Task intent

What the user is trying to do

« Find the decision profile that matches my role and priority tension, and understand the transformation outcome. »

Entry points

ElementDestination
Engagement Audiences link/engagement/audiences/
Navigation menu/engagement/audiences/
Home CTA/engagement/audiences/

Flow

Adjacent routes — click a node to open it.taskflow
flowchart TD A["Start: visitor clicks Audiences"] --> B["Land on /engagement/audiences/"] B --> C["View decision profiles"] C --> D["Read role descriptions"] D --> E["Read priority tensions"] E --> F{"Find matching profile"} F -->|CTO| G["View CTO avatar"] F -->|VP Engineering| H["View VP Engineering avatar"] F -->|Founder| I["View Founder avatar"] G --> J["Read before/after transformation"] H --> J I --> J J --> K{"Choose action"} K -->|Contact| L["Navigate to /contact/"] K -->|Calculator| M["Navigate to /outils/calculator/"] K -->|Engagement| N["Navigate to /engagement/"] K -->|Read more| O["Scroll to related offers"] click B "http://localhost:8000/engagement/audiences/" "Open Audiences" click L "http://localhost:8000/contact/" "Open Contact" click M "http://localhost:8000/outils/calculator/" "Open Calculator" click N "http://localhost:8000/engagement/" "Open Engagement"

Steps

StepActionSystem response
1Visitor navigates to /engagement/audiences/Server renders decision profile cards
2Visitor scans role and tension descriptions3-4 profiles visible on page
3Visitor identifies matching profileReads before/after transformation
4Visitor clicks CTANavigate to contact, calculator, or engagement

Scenario

Scenario

CTO matches profile and requests quote

Trigger

  • CTO is evaluating consulting partners
  • Navigates to /engagement/audiences/
  • Scans role descriptions

Experience

  1. Page loads with 3 decision profile cards.
  2. CTO reads "CTO — AI Production Assurance" profile.
  3. Before/after transformation shows clear value proposition.
  4. CTO clicks "Request a quote" CTA.
  5. Navigates to contact form with pre-filled context.

Trust and safety rules

  • All profiles are based on real client interactions — no fictional personas.
  • Before/after transformations are specific and measurable.
  • No profile claims a guaranteed outcome — context matters.
  • CTAs are context-aware — each profile links to relevant next step.

Interaction notes

  • Profile cards use avatar icons and tension statements.
  • Before/after uses side-by-side comparison layout.
  • CTAs vary by profile: calculator for cost, contact for qualification.

Result states

StateWhat the visitor seesWhat happens next
BrowsingAll profiles visibleRead descriptions to find match
MatchedBefore/after transformationClick CTA to proceed
ConvertingContact form or calculatorComplete qualification or quote